Muck Rack's State of PR 2024 Report: How PR Pros Work, Their Challenges, and Priorities
Once again, Muck Rack takes one for the team by offering an in-depth look at the current landscape in public relations in their State of PR 2024 report. The report offers insight into social media trends, budget and resource challenges, AI, and more.
Crafting Media Connections That Last
Learn how to build and maintain strong media relationships. From navigating the ever-evolving media landscape to personalized pitching tactics, learn how to craft connections that make waves in the PR world. I delve into the art of fostering meaningful relationships with journalists and unlocking the power of press partnerships.
Empowering First-Generation College Students: A Journey to Good Morning Arizona
Getting a feature on a morning TV spot isn’t easy, but Elizabeth caught the attention of Good Morning Arizona with her compelling story.
What do journalists really want? Truth and data, baby!
Cision is shedding some light on the top challenges and priorities that journalists are facing. And just as expected, the findings reinforce the critical need for PR pros to be as diligent as ever in providing trusted, accurate and relevant content for journalists.
Why I staff media interviews
Our role is to serve as a valuable resource in coordinating the interview, gathering necessary follow-up information for the journalists and clarifying any mistakes along the interview process. I have high respect for journalists and the work they do in informing the public, and I have made connections with many journalists who understand my value in sitting in on interviews.